Salesforce CPQ Quote Templates
Salesforce CPQ Quote Templates

Salesforce CPQ Quote Template Example: Streamline Your Sales Process

In the dynamic and competitive world of sales, it is crucial to have an efficient and effective quoting process. Salesforce CPQ (Configure, Price, Quote) is a powerful tool that helps businesses automate their quoting process and increase sales productivity. One of the key features of Salesforce CPQ is the ability to create and utilize quote templates. In this article, we will explore the concept of Salesforce CPQ quote templates, their significance in the quoting process, and provide an example to illustrate their usage.

Understanding Salesforce CPQ Quote Templates

Salesforce CPQ quote templates serve as a powerful tool for businesses seeking to streamline their quoting process and deliver a professional and visually appealing experience to their customers. These pre-defined layouts offer a range of customization options, allowing businesses to align their quotes with their brand image and create a consistent and polished appearance.

One of the key advantages of using Salesforce CPQ quote templates is the ability to standardize the quoting process. These templates provide a structured framework for presenting quotes, ensuring that essential information is included and presented in a clear and organized manner. By establishing a consistent format, businesses can eliminate the risk of overlooking critical details and reduce the likelihood of errors in their quotes. This not only enhances accuracy but also instills confidence in customers, as they can rely on receiving comprehensive and reliable quotes.

In addition to standardization, Salesforce CPQ quote templates offer time-saving benefits. Instead of creating quotes from scratch, sales representatives can simply select the appropriate template and populate it with the relevant information. This significantly speeds up the quoting process, allowing sales teams to respond to customer requests promptly. By automating the creation of quotes, businesses can allocate more time and resources to building customer relationships, understanding their needs, and providing tailored solutions.

Furthermore, Salesforce CPQ quote templates contribute to an enhanced customer experience. The visually appealing and professional appearance of these templates creates a positive impression on customers, reinforcing the company’s brand image and professionalism. Customers are more likely to trust and engage with businesses that present well-designed and comprehensive quotes. The clarity and organization of the templates also make it easier for customers to review and understand the details of the quote, promoting transparency and reducing confusion or misunderstandings.

Salesforce CPQ Default Quote Template

Salesforce CPQ comes with a default quote template that serves as a starting point for creating customized templates. The default template includes basic sections such as quote details, product details, pricing information, and terms and conditions. While the default template is functional, businesses often prefer to create their own templates to align with their specific branding and quoting requirements.

Creating a Quote Template in Salesforce CPQ

Creating a quote template in Salesforce CPQ is a straightforward process. Here’s a step-by-step guide to get you started:

  1. Navigate to the Quote Templates Setup: Access the Salesforce CPQ setup menu and select “Quote Templates” to begin creating your template.
  2. Define Template Details: Provide essential information such as template name, and description, and choose whether to make it the default template.
  3. Configure Quote Template Content: Customize the template by selecting the desired fields, sections, and layout. You can choose from a range of options such as quote headers, product details, pricing tables, custom images, and more. This allows you to tailor the template to meet your specific business needs.
  4. Add Dynamic Quote Terms: Salesforce CPQ enables you to create dynamic quote terms that automatically update based on predefined conditions. This feature allows you to personalize your quotes based on customer attributes, such as region, industry, or specific pricing agreements.
  5. Preview and Test: Before finalizing your template, preview it to ensure that it meets your requirements. You can generate sample quotes to test the template’s functionality and appearance.
  6. Activate the Template: Once you are satisfied with the template, activate it to make it available for use in your quoting process.

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Salesforce CPQ Quote Template Example

Let’s explore an example to understand how a Salesforce CPQ quote template can be structured:

Quote Header:

  • Company logo and contact information
  • Customer details
  • Quote number and date

Product Details:

  • An itemized list of products or services being quoted
  • Quantity, unit price, and extended price for each item
  • Subtotal and total values

Pricing Tables:

  • Breakdown of pricing components, such as base price, discounts, taxes, and shipping charges
  • Clear visibility of pricing calculations

Terms and Conditions:

  • Customizable Salesforce CPQ quote terms and conditions specific to your business
  • Dynamic quote terms that update based on predefined conditions

Call to Action:

  • Contact information for sales representatives or customer support
  • Instructions for accepting the quote or requesting further information

Frequently Asked Question Salesforce CPQ Quotes

What are Salesforce CPQ quote templates?

Salesforce CPQ quote templates are pre-defined layouts that determine how quotes are presented to customers. They provide a consistent appearance and help standardize the quoting process.

How do I create a quote template in Salesforce CPQ?

To create a quote template in Salesforce CPQ, navigate to the Quote Templates setup, define template details, configure template content, add dynamic quote terms, preview, and test, and finally activate the template.

Can I customize the default quote template in Salesforce CPQ?

Yes, you can customize the default quote template in Salesforce CPQ to align with your branding and quoting requirements.

What are dynamic quote terms in Salesforce CPQ?

Dynamic quote terms in Salesforce CPQ are terms and conditions that automatically update based on predefined conditions, allowing for personalized quotes.

How do Salesforce CPQ quote templates improve the sales process?

Salesforce CPQ quote templates save time, reduce errors, and enhance the overall customer experience by providing standardized and visually appealing quotes.


Salesforce CPQ quote templates are a valuable tool for businesses looking to streamline their quoting process and present professional quotes to their customers. By creating customized templates and leveraging features such as dynamic quote terms, businesses can enhance their brand image, improve efficiency, and close deals faster. Implementing Salesforce CPQ quote templates empowers sales teams to focus on what they do best—building customer relationships and driving revenue.

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